11.04.2024

Digdeep Podcast: Kann Social Media Sexy Machen, Marc Raschke?
News From the Digital World by MCML PI Frauke Kreuter and Christof Horn
Marc Raschke has been lauded as one of Germany's most innovative communicators, earning praise from "Pressesprecher" and securing a spot on the shortlist of the 100 most influential figures in the PR and marketing industry by "W&V".
Despite the challenges posed by the pandemic in 2020, Raschke's adeptness in crisis communication was evident as he navigated the task of boosting morale within a financially challenged hospital, employing a blend of digitalization, social media engagement, and pragmatic strategies. Notably, his efforts during this tumultuous period garnered him a nomination for Communicator of the Year, underscoring his ability to adapt and thrive in crisis situations.
Additionally, Raschke's achievements extended beyond crisis management, as evidenced by his recognition as Research Spokesperson of the Year in 2021, further solidifying his reputation as a skilled communicator and problem-solver in the field of public relations.
Just listen in (podcast in German).
11.04.2024
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